the words "like" and "sort of" are used at least 100 times in that clip, and it's one of the mechanisms used by dilettantes to ascribe a valley-girl lightheartedness to their hipster pabulum. every single element of this is fake, from the J.Crew wardrobes to that kid who looks like a member of Hanson's effected "deep voice." I'm not sure how many of you have ever had the misfortune to hang around hipsters, but there is actually a manufacturing plant in the midwest that does large batch processing of guys like this. everything they do is done for ironic reasons - they listen to ghetto rap music because it's ironic, they own Final Fantasy because it's ironic, and they play black metal ironically. the core of "transcendental" metal is mainstream acceptance; it connotes taking no risks, pleasing everyone and co-opting the most superficial aspects of a genre in the name of "going slumming." these guys could just as easily be recording Waka Flocka Flame remixes and no one would know the difference. as far as I'm concerned, stuff like Liturgy has no more musical merit than Justin Bieber, and it's this shit, not the Slipknots of the world, who are responsible for the alleged death of metal as we know it.