It's not rocket science.
Hey, what's wrong with Rocket Science lol?
If music can influence us even when we are in a near-unconscious state, then what does that tell you about the power of music?
People immediately assume that because one falls asleep to music that a) the music must suck or b) the listener is not paying attention to the music played before them. What if it was the musicians intention to put the listener to sleep in order to ultimately send them to a different realm of experience? What the hell is "full-attention" anyways? I don't our minds are so absolute that they can give this so-called "full-attention". What is being asked of listeners (and should be asked) is what have they discerned from the music?